About us

We have been making panoramas since before phones could show them

Virtual 3 Sixty is a 360° virtual tour studio in Amherst, New York, working with businesses, agents and venues across Buffalo and Western New York.

A full 360 degree panorama of The Oak Stave bar shown unwrapped as a flat rectangular image, with the ceiling curving across the top

One sphere, unwrapped: 8192 × 4096 pixels of a Buffalo bar, before a viewer wraps it back around you.

We have been on the cutting edge of 360° tour technology since Apple introduced QTVR in the late 1990s. Back then a panorama was a novelty that took a minute to load and turned in a window the size of a postcard. The medium has changed almost beyond recognition since then. The craft underneath it has not.

Today we shoot in 4K with HDR bracketing and stitch locally in Buffalo, producing photo spheres of over 100 megapixels. That resolution is not for show. It is what lets a visitor zoom into your menu board, read your signage or look closely at a finish without the image falling apart. Zooming in like that is exactly what people do when a tour is any good.

  • Google Street View Trusted photographer for Buffalo and Western New York
  • Member, International Virtual Reality Photography Association (IVRPA)
  • Member, International Association of Panoramic Photographers (IAPP)
  • A division of AldoMedia, LLC (web design and search marketing)

Why the parent company matters

Virtual 3 Sixty is a division of AldoMedia, LLC (opens in a new tab), a Buffalo web design and search marketing company. That relationship is the reason a tour from us tends to get used properly rather than sitting in a folder.

A lot of virtual tours are produced, delivered and then quietly forgotten because nobody on either side knows where they are supposed to go. We publish to your Google Business Profile, hand your webmaster an embed that will actually work on your site, and can tell you what the tour should be doing for your search visibility, because that is the other half of the business.

What you own at the end

You receive full copyright to every image we create for you. Use them on your website, your blog, social media, printed material, a listing sheet or a franchise pack. They are your images, and you do not need to ask us. The Google tour lives with your Business Profile indefinitely. There is no license to renew, no hosting fee and no subscription.

That has been our position since the beginning, and it is worth stating plainly because a good deal of the industry works the other way.

Where we work

The studio is at 656 North French Road, Suite 2 in Amherst, and we cover Buffalo and Western New York from there: Amherst, Williamsville, Clarence, Tonawanda, Cheektowaga, Orchard Park, Hamburg, Lancaster, Depew, East Aurora, Lockport, Niagara Falls and the towns in between. Further afield is usually possible; ask when you inquire.

What a tour is for

Once it exists, use it everywhere

Your website

Embedded on the page where people are already deciding whether to contact you.

Google Maps & Search

Attached to your Business Profile, on the listing customers actually find.

Social media

The spheres work as posts in their own right, and the stills are yours to use.

Anywhere else

Print, listing sheets, decks, email. You own the images, so there is nothing to clear.

Come and see what we would do with your space

A short conversation is usually enough to work out how many points a tour needs.